write a brief report from the perspective of financial analysts of the firm.

Obtain annual financial reports of Woolworths from its website for the period 2011 to 2014 inclusive. Do a financial analysis based on ‘Consolidated’ data and write a brief report from the perspective of financial analysts of the firm.
Instruction:
Prepare trend analyses and financial ratio analyses for a minimum of four years for the firm. Assess its profitability, asset efficiency, liquidity, capital structure and market performance.

Assessment criteria includes:
Correctness of financial statement analysis calculations 50%
Report Presentation and referencing 10%
Quality of report content 40%

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